Smart AdServer, a provider of publisher-focused ad tech services, on Tuesday named marketing veteran Corey Kronengold to the post of chief marketing officer.
Kronengold is a recognized face in ad tech, having worked as a marketing and communications strategist for ad-tech firms that have specialized in video advertising in one form or another since 1998. He has led marketing efforts for Tremor Video, Innovid, Eyeview Digital, Boxfish, ConvertMedia (which was acquired by Taboola), Twistage (acquired by Lexmark), and Eyeblaster, among others. Most recently he was VP, marketing at The 614 Group, a digital consultancy. He began his career in the music industry working as a publicist for Billboard magazine before joining Launch.com, a company that provided a personalized platform for streaming radio and video and was acquired by Yahoo.
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